Launched in 2015, The Pulse was the first digitally-native news organization to serve the Pensacola Bay Area community. Upon our founding, we believed in the urgent need for more reporting, analysis, and journalistic competition that Pensacolians desire.
The Pulse made a name for itself by producing hard-hitting investigative reports, inspiring human-interest stories, and promoting civic engagement opportunities that gave citizens a new platform to discuss and debate the issues that impact their quality of life.
In the spring of 2018, I stepped down as publisher and senior editor of this publication to pursue opportunities of public service. As an advocate for good government and civic participation, the decision to step away was not easy, but necessary.
Fast forward to 2019 and the need for local reporting and analysis on issues that matter to Pensacolians is greater than ever. As our community continues to grow, so does the level of civic participation and demand for journalistic innovation.
With that, our mission is simple: To provide Pensacola with a locally-owned, fiercely independent source for news and commentary and to give citizens the knowledge and in-depth analysis necessary to become advocates for good government and social progress.
I’m thrilled to be back with The Pulse, serving in the role of editor. In this position, I will lead editorial operations as we get back on our feet and re-established within the community. My day-to-day efforts will be focused on producing high-quality content while owner Chris Phillips will focus on building a sustainable business model with support from advertisers and readers.
Our approach is a little different from traditional newsrooms. We will take the time to explain complex local public policy issues so you can be engaged and make good decisions. Every day at thepulsepensacola.com, you’ll find neighborhood-level coverage of government and politics, business, and community events. We will tell the stories of Pensacola and its people through traditional articles and photos, as well as extensive use of video and live-blogging.
We will also encourage citizen perspectives by publishing commentary pieces from the community. In following our mission statement, we encourage broad-ranging, civil discussion from many points of view.
The primary coverage area of The Pulse runs roughly from downtown Pensacola to Perdido Key and all the way up through the growing communities of Beulah and Cantonment, but we’ll cover news of interest to our readers wherever it takes place.
Finally, transparency is paramount. We are financially supported by our local advertisers and by contributions from our readers. Although we are not a “newspaper,” we strictly adhere to the Society of Professional Journalists’ code of ethics.
In full disclosure, I currently serve in a volunteer capacity on Pensacola Mayor Grover Robinson’s transition team, through February 2019. To avoid a perceived conflict of interest that precludes any coverage of the City of Pensacola, we will prominently disclose my volunteer relationship with the city when appropriate.
I look forward to hearing more from you and your ideas as we start this new chapter. I hope you’ll join us!